Align Technology Launch Invisalign Connect Pop-Up in the UK

This entry was posted on Thursday, August 15th, 2019 is filed under News.

The new Invisalign Connect Pop-Up launched in Westfield London in July & we were delighted to attend for the opening.

Align Technology, Inc. (NASDAQ: ALGN), launched its first Invisalign Connect Pop-Up in London`s Westfield shopping centre this Summer . By bringing the Invisalign brand directly to consumers in a digital and consumer-friendly environment, Align seeks to inform consumers about the benefits of well-aligned teeth, as well as to connect them with the trained Invisalign doctors of their choice who will determine if they are the right candidate for a treatment.  

The first Invisalign Connect Pop-Up brings the Invisalign brand closer to the consumers so they can:

  • Browse, ask questions and learn about the benefits of teeth straightening with an Invisalign treatment
  • Take the Smile Assesment or SmileView simulation of what their smile could look like after treatment
  • Be connected to their Invisalign trained doctor of their choice to determine if they are a good candidate for an Invisalign treatment

The consumers interested in a treatment will be referred directly to an Invisalign trained doctor of their choice to assess their suitability for the treatment.

Align Technology EMEA senior vice president & managing director, Markus Sebastian, said: “We are delighted to be launching the first Invisalign Connect location in the EMEA region, and we couldn’t think of a better location than London. Invisalign Connect is a new consumer programme that taps into Align`s efforts to keep consumers informed about the benefits of clear aligner therapy under a doctor`s supervision, and to connect them with an Invisalign trained doctor of their choice. I believe Invisalign Connect Pop-Up will make a great addition to our existing consumer programs in the UK and in the region”.

The Invisalign system is the most technically advanced clear aligner system in the world and the most recognized brand in orthodontics. Globally, 6.8 million Invisalign patients have been treated with the Invisalign system, with more than 1 million patients in EMEA.